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So you have heard the news that ICANN has cleared for delegation first four domains from its New Generic Top-Level Domains Program.
Many companies haven’t gone deeper into this game changing new gTLD program of ICANN and are confused about the whole concept perhaps due to the lack of people who can actually give them the right advice and information.
Shaun from Slam Strategy has been constantly following the developments at ICANN and has deep understanding of the changing domain name scenario. 
His latest article Risk vs reward of owning a new gTLD gives FRESH insights into the new gTLD industry.

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